Virginia Beach, VA, June 10, 2019 – RynohLive today announced the addition of two members to their sales and marketing team, Ben Sommers and Paul Smith.

Ben Sommers, VP Sales and Marketing, CentralBen Sommers, RynohLive

Ben Sommers joins Rynoh’s sales team as VP of sales and marketing for the company’s central region. In this role, Sommers will be responsible establishing relationships and promoting Rynoh’s software in order to grow the company’s reach in the central part of the United States.

“Given Ben’s extensive industry experience and overall demeanor, I am confident that he will be a great asset to our team,” said SVP Corporate Strategy and Sales, Matt Reass.

Prior to joining Rynoh, Sommers spent his career working with various well-known industry organizations including First American Title, Stewart Title, and Title Resource Group. Most recently, he held a position as VP of regional sales for AmTrust Title.

“I am excited to begin my new role with Rynoh,” said Sommers. “22 years of industry experience plus the intuitive guidance of the Rynoh sales team provides me the opportunity to achieve my goals and be a successful contributor. I look forward to joining an already stellar team!”

Sommers holds a BA from the University of Central Florida.

Paul Smith, VP Sales and Marketing, West

Paul Smith joins Rynoh’s sales team as VP of sales and marketing for the company’s western region. In this role, Smith will be responsible for establishing relationships to grow the company’s client base in the western part of the United States.

“Over the past few years, I’ve witnessed Paul’s dedication to and expertise with industry compliance and standards,” said SVP of Corporate Strategy and Sales, Matt Reass. “We’re excited to welcome Paul aboard and we look forward to seeing him excel in this role.”

Paul Smith brings with him over 20 years of experience in sales and marketing for a variety of industries and organizations including 4 ½ years with Aprio, a CPA firm focused on providing ALTA Best Practices certifications for title agents.

“I’m very excited about the opportunity to join RynohLive. For the last four years, I’ve worked closely with title agents who are Rynoh clients and I’ve heard nothing but great things about the company,” said Smith. “From the excellence of the product to their dedication to outstanding customer service, Rynoh has an incredible reputation and I’m proud to be the newest member of the team.”

Smith holds an MBA from Emory University and a BA in Psychology from the University of Virginia.

About Segin Software, LLC and RynohLive:

RynohLive’s patented software system provides absolute financial protection for the real estate settlement industry, and provides the financial transparency mandated by Dodd-Frank and the Consumer Financial Protection Bureau. Since its national market introduction in 2009, RynohLive has protected over 9 million real estate transactions worth more than $2.5 trillion, and is universally acknowledged as the industry standard for the financial management and protection of settlement funds. RynohLive operates out of Virginia Beach, VA and is provided by Segin Software, LLC. For more information about RynohLive please call 877.467.9664, visit, or email

Press Contact:

Kristen Littlewood
VP of Marketing